We are a not-for-profit standards organisation, set up by the Ministry of Commerce and Industry, Government of India, along with CII, FICCI, ASSOCHAM, FIEO, IMC, BIS, Spices Board, APEDA, and IIP. We help Industry in adopting global GS1 standards in their supply chains to enhance efficiency and profitability. 

GS1 standards facilitate unique and universal identification, capture and share of information on products and services, from point-of-origin to point-of-sale or dispensation. Most commonly, our standards are used in barcoding of consumer items and they enable important applications such as product authentication, track & trace, product recall, real-time stocks monitoring, online selling and more.

When industries use GS1 standards, consumers benefit from enhanced product availability, safety & security and making better purchasing decisions whether shopping online or offline.

Smart Consumer

Smart Consumer mobile app by the Ministry of Consumer Affairs helps brand owners to connect with consumers directly. The app is powered by GS1 India’s DataKart service. ​

DataKart Logo

Get discovered. DataKart makes it possible to reach new buyers and shoppers through retailers and online shopping sites, increasing sales.

The recently launched DataKart service is set to revolutionise product data exchange between brand owners, retailers/e-tailers and shoppers.

A cloud-based, product repository that meets omni-channel needs of brand owners, retailers and online shopping sites.

Companies endorsing GS1 Barcodes



"With DataKart implementation, we aim for seamless exchange of data with several customers at a go and thereby, improving ‘Perfect Order’ and ‘Financial Reconciliation’ with reduced Order to Delivery time & reduced Returns arising out of incorrect master data."

Riddhish Maniar
Head of Customer Service & Customer Facing Supply Chain
Nestle India

"DataKart is a promising solution to drive efficient master data collaboration. This can be a big enabler towards flawless information flow across vendors and customers."

Pulkit Arora
Group Head – Customer Service & Logistics

"DataKart enables substantive reduction in time & effort spent in updating SKU information."

Murali Nambi
VP – IT (Governance & Integration)
Reliance Retail

"GS1 barcodes instil consumer confidence in our products and help give our product the same look & feel as a national brand."

Pratik Shah
Jain Incense Corporation

"In businesses like ours where there is so much competition, we get priority to list our products with retail chains because we use GS1 barcodes. We are also able to get our products on retail shelves faster as retailers don’t have to label our products at their end, which sometimes takes 2-7 days."

Kishore J Mehta
Elite Agarbathi Works
Need Help?